Audience feedback is so important to the outcome of the film because it caters to a specific audience who will want to see key elements to the genre. The idea of creating questionnaires or surveys to create initial ideas for movies and their trailers is perfect because it is simple, cheap and can be done by anyone in thier own time. The results give the producers a chance to re edit some of their material to appeal to the audience more, it can provide hints on popular music for that genre which may be used or even fonts which will be more effective. Results can also change to outcome of the overall film, changing locations, characters and props based on a majority of answers. The feedback can also change the way the film is advertised and which target audience it should be distributed for. If alot of the audience are gore fanatics, maybe alot of special effects could be used to make the experience scarier and more enjoyable.
We displayed a class set up viewing of every groups horror trailer over one of our lessons, what we were given were feedback forms to highlight key advantages and disadvantages to everyones trailers. The key demographic for horror movies in male and females is ages 17-25 so we fitted that criteria well, we had around at least 15 viewers for each trailer and after ours was viewed we were given some crucial feedback to improve the footage. I think this was a success because we were able to look at similar comments made by different groups and improve the negative aspects of our trailer, completely revamping its look
so it was understandable. On the feedback form it included the positives and negatives, with the additional comment section where we got alot of honest opinions which pushed our trailer into a positive direction.
When we handed out our questionnaire to a majority of the group we turned the results into the form of a pie chart, which can be viewed on my blog, this was easier to do because we were able to see what a similar age group wanted to view or understand from our trailer.
Constructive notes from our feedback included a change in the story telling because it was unclear what was happening. Our story is based on a little girl called Alice who was involved in a house fire and refused to leave her home residing as a ghost. At first we barely acknowledged her in the trailer so it was quite confusing when the audience saw random clips of a little girl skipping. Once we had included text explaining and hinting the story it because slightly clearer to the audience what was going on. Next we decided to add extra images and clips of Alice so the viewers knew her appearance and understood her importance. It came clear to us after we got the audience feedback that the music and sound clips we used were ineffective, we decided to use more of our own created effect including a match striking for the sound of fire, background muffled voices, etc. This brought our trailer to life and when viewed again was given much more positive feedback, it was understandable, the transitions worked better, the story was backed up with text and made us feel comfortable that we had definately improved on our previous work.
We displayed a class set up viewing of every groups horror trailer over one of our lessons, what we were given were feedback forms to highlight key advantages and disadvantages to everyones trailers. The key demographic for horror movies in male and females is ages 17-25 so we fitted that criteria well, we had around at least 15 viewers for each trailer and after ours was viewed we were given some crucial feedback to improve the footage. I think this was a success because we were able to look at similar comments made by different groups and improve the negative aspects of our trailer, completely revamping its look
so it was understandable. On the feedback form it included the positives and negatives, with the additional comment section where we got alot of honest opinions which pushed our trailer into a positive direction.When we handed out our questionnaire to a majority of the group we turned the results into the form of a pie chart, which can be viewed on my blog, this was easier to do because we were able to see what a similar age group wanted to view or understand from our trailer.
Constructive notes from our feedback included a change in the story telling because it was unclear what was happening. Our story is based on a little girl called Alice who was involved in a house fire and refused to leave her home residing as a ghost. At first we barely acknowledged her in the trailer so it was quite confusing when the audience saw random clips of a little girl skipping. Once we had included text explaining and hinting the story it because slightly clearer to the audience what was going on. Next we decided to add extra images and clips of Alice so the viewers knew her appearance and understood her importance. It came clear to us after we got the audience feedback that the music and sound clips we used were ineffective, we decided to use more of our own created effect including a match striking for the sound of fire, background muffled voices, etc. This brought our trailer to life and when viewed again was given much more positive feedback, it was understandable, the transitions worked better, the story was backed up with text and made us feel comfortable that we had definately improved on our previous work.
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